SELLING

10 Step Seller "Deep Dive"

Here is my 10 step "Deep Dive" approach to helping sellers:


  1. An introductory email, (ie this email) followed by a phone or zoom call to learn more about your property's features, your needs and preferred timing to list property for sale.
  2. A site visit to the property to augment the info learned on the call and taking of reference photos to help in the research and preparation of the Current Market Analysis
  3. Research of the Current Market Analysis incorporating recent available Active and Sold similar properties listed or sold in your immediate areas
  4. Research an Appraiser-style Cost replacement estimate of your properties land value and the replacement costs of the  improvements to your land.
  5. Preparation of our Team's Listing proposal with detailed recommendations and marketing plan on how we would both list, market, advertise & promote your property to maximize awareness and exposure of your property to prospective buyers and their contracted Buyer Agents.
  6. Present Listing proposal, Current Market Analysis & Cost Replacement information to you for your consideration.
  7. If awarded the listing, Prepare and sign the required listing documentation.
  8. Arrange for our Halloran & Associates media team to create all media assets for your property including High Res Interior, Exterior and Aerial Drone Photos & Video footage, 3D Virtual Reality "Room By Room" Matterport tour, Digital Floor Plans with room measurements and a custom branded website for your listing.
  9. Upload all approved media assets &  Broker load your property listing information to our local cottage country MLS system (Lakelands MLS) as well as the Toronto Regional Real Estate Board MLS (TRREB MLS) system as well as Sotheby's International Realty Canada & World-wide and lifestyle websites sothebysrealty.ca & sothebysrealty.com.
  10. Once your listing is live on MLS & other realtor marketing platforms, initiate proposed multi-media integrated advertising & marketing campaign using print advertising (eg Globe & Mail Newspaper, Search Engine Optimization (SEO) for Online Marketing & PR (eg seeded articles about your property in Storeys.com real estate portal & social media push through Facebook, Instagram, Linkedin, Youtube and TikTok.